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Green Mobility Experience - Wuling Air EV

Media Event

2022-11-24 06:51:06

Wuling holds Air ev Green Mobility Experience with creative city journey route

Insight

Wuling launched its first electric vehicle in Indonesia called Air ev. This car has a compact dimension with future tech design that become its uniqueness. In a short time, Air ev was warmly welcomed by Indonesians and attracted the attention of the media. To provide further experience for the media, Wuling held Green Mobility Experience for 5 days with 70 media participants.

Green Mobility Experience - Wuling Air EV Image 1

Solution

Media Relations; liaised with local and national automotive, lifestyle, general media houses. 

Media Event; conducted media gatherings, and created communication materials.

Green Mobility Experience - Wuling Air EV Image 2

Result

The event went successful with 70 media attendees. We have gained more than 120 coverages and 70 social media posts throughout the event